THINK BIG
START SMALL
Based on concrete use cases, we develop a comprehensive strategy together and take your business model to the next level with the transformation of your product portfolio.
Device manufacturers face a multitude of challenges in a world of constant change. In addition to coordinating production risks, the lack of talent and many regulations make it difficult to act. As a device manufacturer, you are in a race with new market participants for the digital future of products and business models.
In this situation, we give you a valuable advantage through the interdisciplinary experience of our design, technology and business consulting teams.
Identifying market opportunities, analyzing competitors, and ideate on product-market-fit
Preparing your internal systems for efficient development of loT and Al devices.
Developing product vision, roadmaps, go-to-market strategies, and business cases.
Developing detailed concepts e.g. on connectivity, tech harmonization, TCO strategies and security.
We act as a (proxy) product owner, ensuring requirements and goals are met
Based on specific use cases, we develop a clear, future-oriented strategy for your company. We take your individual starting point into account and consider product, technology, organizational, and market aspects holistically—for a strategy that really works.
To make decisions more reliable and effective, we transform product ideas into robust business cases and create transparent profitability bases. We compare business models, validate assumptions, and test concepts with prototypes and MVPs—so you can invest in a targeted manner.
Together, we design an efficient operating model for new business models and actively support your teams through the transformation process. On request, we can also strengthen the maturity of your lean and agile development methods – enabling you to enter the market faster, with greater focus and more success.
We offer you a product-driven transformation of your business model, in which we identify the potential of your product portfolio and combine it into a holistic product and service strategy. We lead your company into the digital age, building on your product portfolio, which we expand with new digital components or services. Such a product-centric transformation offers you the opportunity to positively change your organization and unleash new innovations in a sustainable manner.
IOT READINESS
Networking devices through integrated interfaces and protocols. From core business to smart connected device provider—you make your product smart.
ECOSYSTEMS
Development of smart product ecosystems. From the product to your own connectivity and control solution. Possible connection and integration into sales and service systems.
BUSINESS MODELS
Implementation of new business models through smart products. Development of data-based business models and generation of recurring, service-based revenues.
SCALING
Sustainable scaling of your own organization. Your team evolves with the new requirements of the smart product lifecycle and achieves new levels of excellence.
FOUR STEPS TO YOUR SUCCESSFUL PRODUCT
From the idea through development and production to the product ecosystem. With excellent co-creation, we provide our customers with interdisciplinary and agile support in the development of new products and services. We have all the necessary expertise to think holistically about product development from the idea through to lifecycle management and to realize it from a single source.
Vision
Using design thinking methods specially tailored to smart products, we create a clear structure and a strong, catchy visualization of your ideas, use cases and value propositions. This creates an inspiring starting point for innovation.
Journey
By precisely mapping user stories to the key product features, you gain immediate clarity. Concrete requirements are derived from this – for example for sensors, interfaces or connectivity – and the product takes shape in a targeted manner.
Concept
From user-friendliness and system architecture to pricing, we evaluate and design all the key success factors. The result is a well thought-out, marketable product concept that is both technically convincing and inspiring.
Product
With a minimum viable product (MVP), we bring the first functional version of your product or service to reality – quickly, focused and attractive enough to attract early users, customers and decision-makers and gather valuable feedback.
WE HAVE ANSWERS
FAQ
The transformation of your product into a smart connected device often enables a significantly better product experience from the customer’s perspective as well as completely new applications and possibilities. Customers increasingly expect their products to function smoothly in their familiar environment and to be able to be integrated and used intuitively. For companies, this means on the one hand the opportunity to better meet new customer needs, on the other hand, completely new business models. It is also worth considering economic integration into cooperative networks and ecosystems.
Human centered design is a people-centered approach to problem solving and is characterized by a strong integration of human perspectives into the problem-solving process. In our consulting practice, we use human centered design to develop a well thought-out smart connected device with a superior user experience based on individual customer needs. The users of your product are at the focus of all considerations and define the later design of the new product with their requirements and wishes, for example on the technological side.
We are always interested in new ideas and innovations. We are happy to support startups in refining their ideas via iterative prototypes and MVPs. For more information about our startup program, please use our contact form.
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